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The churn rate has gained a new eye with respect to ensuring subscribers don't say goodbye, and it is streaming television which is actively looking for ways to keep that rate low. Hub Entertainment Research has a solution, a newly released report offers. Still, the findings indicate free-to-air TV wins.

Poulain: “The future is not broadcast versus IP. The future is broadcast plus IP”

The post Resilient and Adaptable, Radio Has Unique Strengths appeared first on Radio World.

He devoted more than 35 years of his career to media research, becoming a pioneering thought leader in New Media, measurement standards and the Portable People Meter (PPM). Now, many are mourning the loss of Bill Harvey, the man who helped create radio industry ratings giant Arbitron. 

The United States Court of Appeals for the Fourth Circuit on Friday deferred a request from a quartet of Democrats running for elected office in the 2026 mid-term cycle that would have forced the FCC to issue a swift ruling on whether or not the "lowest unit rate" includes Political Action Committees or is limited to the candidates themselves.

The latest Media Monitors Spot Ten reports have been released, and when it comes to Spot Cable versus National Spot TV, there's regularly a deviation with respect to brands and their investment activity. Last week, a brand that dominates Spot Cable is inching closer to the top of the Spot TV report, as an accident attorney specialty law firm again rules the broadcast TV dial.

Picture this: It's November 4. The election-fueled ad dollar bump is over. What's next for broadcast radio and TV, given the core advertising challenges seen by some and the National ad-dollar impairment experienced by many? A Forecast 2027 session delivers the tools to build the bridge to take you past the proverbial politicial cliff.

The collegiate athletics league consists of nine member institutions in five states, including Eastern Illinois Univ., Lindenwood Univ., Morehead State Univ., Southeast Missouri State Univ., SIU-Edwardsville, Univ. of Southern Indiana, Tennessee State Univ., UT-Martin and Western Illinois Univ.

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The Media Bureau Dismisses 36 LPFM Applications Filed by Stephen Wade Rathke and Grants Applications in LPFM MX Groups 9, 41, and 50

She says the company “is in my DNA”

The post AEQ Names De la Fuente as CEO appeared first on Radio World.

On July 22, the FCC adopted rules to auction another 160 MHz of upper C-band spectrum by July 2027. Incumbents will be required to vacate before new wireless service begins, in the top 75 markets by December 2030 and everywhere else by July 2031. Here is what that timeline actually asks of a radio network.

Timing of next test is seen as tied to new compliance deadline

The post EAS Test Could Help Measure Compliance With Cyber Rules appeared first on Radio World.

Anabella Poland helps us preview the show's 79 sessions, career fair mixer and tours

The post National Student Media Convention to Take Philadelphia appeared first on Radio World.

Your town should see your station's call letters in its reflection

The post McKirdy: Radio Can’t Cut Its Way to Prosperity appeared first on Radio World.

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