Programmatic advertising-focused Viant has emerged as a key player in the marketing and media buying and planning arenas. In Q3, adjusted EBITDA exceeded the mid-point of company guidance, with double-digit revenue growth even with an absence of political ad dollars.
As David Ellison and the C-Suite sees it, the company that is parent to CBS has taken "early but meaningful steps" towards advancing what it calls "North Star" priorities across the first 100 days of the company's existence.
Skyview Networks has finalized a new multi-year partnership with a key broadcast radio music scheduling service for network audio sales. The arrangement begins on January 1, 2026.
The nation's leading audio content creator and distributor released its third quarter earnings report immediately after the closing of U.S. financial markets on Monday, and as Bob Pittman and the executive leadership team at iHeartMedia see it, they're pleased with the Q3 2025 performance.
Add Salem Media Group to the list of broadcasting companies that are experiencing a decline in their net broadcast revenue as they seek to find pathways to new digital riches. In Q3, digital media revenue was down by a mere $343,000. Broadcast revenue? That declined by 11.6%.
There's a new leader that's gained oversight of the four FM radio stations owned by Cox Media Group, and it is an individual who since 2022 has been overseeing CMG's operations in Jacksonville. The change comes as the current head of CMG's South Florida stations is exiting to pursue a new opportunity.
One deal is designed to make broadcast radio programmatic for politics "and beyond." The other involves the primary social media platform of choice for Generation Alpha and the current high schooler cool crowd. Both were just inked by the nation's biggest audio content creation and distribution company.
Adam Jacobson
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