Industry News

A new data integration is intended to help brands and agencies

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The latest Spot Ten TV report courtesy of Media Monitors shows that, once again, a prominent accident attorney specialist is again dominating when it comes to spot play. The other takeaways? Three Pharma brands are seen in the latest report — a reflection of their continued dominance as an ad category at Spot Television.

Tim Natividad has exited just shy of 11 months in his role as President of U.S. Advertising Sales and Marketing, sources close to the matter tell RBR+TVBR. Who is taking the role has raised eyebrows, as the job is going to an individual who left TelevisaUnivision in December 2025 for a position with Allen Media Group.

When it comes to deal volume, there was a slight decrease in 2025 compared to 2024. Perhaps that’s not a fair comparison, however, as a major radio station deal that came at the close of 2024 titled the scales. Had that transaction not transpired, Kalil & Co. would have been at the top. In 2025, there was no such down-to-the wire nail biting.

The Library of American Broadcasting Foundation (LABF) has rolled out a new national initiative to support broadcasters as the country prepares to commemorate America’s 250th Anniversary. And, it is squarely focused on the role radio and TV have played in shaping our collective history.

On April 15, Townsquare Media took a step that gives it access to advertising opportunities in the Denver market, adjacent to one of its strongest legacy linear media markets.  Now, the company led by CEO Bill Wilson has struck another strategic digital advertising partnership with an Top 50 DMA radio station licensee.

She most recently served as Vice President of Ads Measurement at Netflix. Prior to that, she was Global Head of Sports Strategy and Research at Amazon and previously held research leadership roles at Disney, Hulu and NBCUniversal. Now, she's the Head of Content and Strategic Insights at Nielsen.

Since joining Sinclair in 2021, he has overseen its compliance programs and regulatory strategy, helping ensure alignment with evolving industry standards and requirements, overseeing key regulatory areas including FCC, antitrust, privacy and corporate conduct. May 4 marks his final day in that role.

DuJuan McCoy's Circle City Broadcasting has taken an aggressive offense against detractors of broadcast television industry consolidation and its reduction of newsroom staff and independent voices by bringing back a weekend newscast to Indianapolis' ABC affiliate — now his — after several years.

A multimeter has always been at my side

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