The buyer may be tied to Tennessee, but it is seeking FCC approval to own an unbuilt construction permit for a low-power television facility in the city that is home to the University of Florida.
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WASHINGTON, D.C. — A pair of House Democrats have teamed together to reintroduce legislation that they say is designed to ensure that community television operations continue to receive the resources they need to educate and inform viewers in the cities and towns where they operate.
Companion legislation was also introduced by a pair of Democrats in the U.S. Senate.
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The FCC’s Media Bureau continues to work fast and furious on adopting orders and, in many cases, handing licensees a forfeiture notice — a move that could bring the Commission hundreds of thousands of dollars, put toward its annual operating budget.
Now, the Commission has signed off on two Consent Decrees — with no financial penalty, or contribution to the U.S. Treasury, to worry about — handed to a pair of broadcasting companies devoted to super-serving Spanish-language listeners.
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NEW YORK — Advanced television advertising company OpenAP has brought to market a new cross-platform measurement framework backed by national TV publishers that is designed to provide advertisers with more choice in measurement tools.
How so? XPm can help facilitate “an open and independent measurement ecosystem,” OpenAP says.
For TV publishers, the benefit is a “common solution to proactively deliver on marketplace demands,” OpenAP notes. Importantly, it shifts TV from siloed measurement of
linear and streaming viewership to ID-based targeting and measurement.
XPm is being described by OpenAP as the collective TV publisher response to the Association of National Advertisers’ (ANA) call to evolve to a cross-screen media measurement framework for marketers.
As OpenAP explains, XPm is built on the central TV identity spine, OpenID, and powers the sharing of campaign exposure data with third-party measurement companies in privacy safe environments. The framework enables the resolution of data to OpenIDs so that unified ID-based audiences can be used for both targeting and measurement, and it facilitates cross-platform reporting on campaigns that span multiple publishers across both linear and premium digital video viewing environments. As a result, advertisers whose campaign was run using OpenIDs will benefit from post-campaign XPm reporting insights that include baseline metrics such as deduplicated unique cross-platform reach, total cross-platform impressions and average frequency per OpenID reached.
OpenAP CEO David Levy notes, “Holistic cross-screen advertising has been an elusive challenge that publishers, measurement providers and advertisers alike have been grappling with for too long. New innovations have made it possible to use the same IDs for campaign targeting and as for measurement, giving marketers the ability to understand not only how many people were reached but who specifically was reached across all screens. We believe cross-platform measurement at the ID level is the future for TV advertising, and we’re thrilled to link arms with our partners to bring optionality and more choice of solutions to market.”
The VAB, as part of its new Measurement Innovation Task Force, will operate as the governing body of XPm in order to create common standards and establish controls on how data is used on behalf of TV publishers. Measurement company requirements will be defined by the Task Force, with all solutions subject to validation and verification by the VAB to ensure transparency of methodology and technical integration with OpenID.
Participating XPm measurement companies include Comscore, iSpot, Nielsen, VideoAmp and 605, with Innovid offering enhancements to digital measurement for use in XPm reporting. GroupM, dentsu and Horizon Media have also joined as the first agencies to pilot the framework for XPm reporting insights.
VAB President/CEO Sean Cunningham notes, “This is a seminal moment for the TV ecosystem, which is only just at the beginning of an era of tremendous innovation, collaboration and transparency. The future of video advertising will be built on and shaped by modern measurement solutions that allow for competition in the marketplace and more choice for advertisers — which is delivered by this initiative on an open stage. The coming months and year ahead will be defined as a period of game-changing advancement for our industry.”
In development since early 2020, XPm has undergone what OpenAP calls “an extensive development stage to establish the necessary connections with measurement companies, data providers and publisher systems and entered beta in late summer 2021. “OpenAP will collaborate with all involved parties in a continued XPm reporting beta period to review
data, test results and collect further inputs from both publishers and advertisers ahead of the target launch of XPm reporting in Q1 2022,” it notes.
(PODCAST BUSINESS JOURNAL) — Some 125 members working in the iHeartPodcast Network division say they “have been encouraged to embrace the dynamism of start-up culture without any of the associated benefits.”
They have signed union cards to organize with the Writers Guild of America.
Specifically, The Writers Guild of America, East has called on management to voluntarily recognize the union. iHeartMedia corporate had no comment on the matter. Podcast Business Journal asked the Writers Guild for specific names behind the letter (below); the co-owned publication to Radio + Television Business Report was told to attribute it to “the iHeartPodcast Union.”
CEO Bob Pittman has said during iHeartMedia earnings calls that the podcast division is profitable for the company. The company reported $156 million in podcast revenue through the first nine months of 2021.
The approximately 125-member iHeartPodcast Network Bargaining Committee includes producers, editors, researchers, writers, and hosts based in Atlanta, Los Angeles and New York City.
The iHeartPodcast Network includes shows such as “Stuff You Should Know,” “Fake Doctors, Real Friends,” “The Ron Burgundy Podcast,” and “Disgraceland.”
Here’s the letter the iHeartPodcast Union wrote to management: We, the podcast producers, editors, researchers, writers, and hosts of iHeartMedia, are thrilled to announce that we are unionizing with the Writers Guild of America, East. Months of discussion with our colleagues have clarified some things: First, we love the community we have created at iHeart. We work shoulder to shoulder with some of the most creative minds in the business, who have come to feel more like family. We are devoted and passionate storytellers who take pride in our ability to provide our listeners with entertaining, thought-provoking audio content and, most importantly, companionship. However, during difficult times, we are reminded that while the iHeart Digital Audio Group prides itself on its relative autonomy and ability to adapt to the shifting needs of the marketplace—much like a start-up—we work under the capacity constraints of a legacy broadcast conglomerate. Essentially, we have been encouraged to embrace the dynamism of start-up culture without any of the associated benefits. Throughout the unprecedented challenges of the last two years, we managed to seamlessly transition to remote work; our adaptability helped the company not just sustain, but thrive during a period of economic uncertainty and social unrest. During team calls, town halls, and official email communications from leadership, we are frequently reminded of the financial gains that we helped make possible. Bob Pittman, CEO and Chairman of iHeartMedia, reported during last month’s quarterly earnings call that Digital Audio revenue increased by 77 percent compared to 2020. Our division’s significant growth was “driven primarily by continuing increases in demand for digital advertising and the continued growth of podcasting,” where revenue is up 184 percent compared to 2020. Unfortunately, those gains have not reached the creators working round-the-clock to keep our audience of more than 30 million monthly listeners actively engaged. With hundreds of shows across all categories and genres, many of us are doing the work of multiple employees, and the huge volume of content we are responsible for is not met with equitable compensation. Furthermore, we lack transparency in workplace decision making, meaningful initiatives toward diversity and inclusion, fairness in managerial relationships, and clarity in divisions of labor. While we are proud to be an essential part of iHeartMedia’s success over the past few years, we are keenly aware of significant internal pay disparities between similarly positioned individuals within the company. And across the board, iHeartMedia’s overall compensation and benefits standards are wholly insufficient when compared to the greater podcast and scripted audio market. Due to these working conditions, the creators of iHeart’s podcasts have banded together in order to help determine the best path forward so that iHeart can remain competitive, retain existing talent, and attract new voices to the network, all while creating a more equitable, transparent, and democratic workplace. Key elements of these goals include, but are not limited to: Appropriate compensation and benefits
Lowell Peterson, Executive Director of the Writers Guild of America, East, added, “We are pleased to welcome the storytellers at the iHeartPodcast Network to the Guild. A union is vital to ensuring podcast workers are able to build sustainable careers in an industry where their contributions have been essential to the sector’s continued rapid growth.”
Nielsen’s Gracenote has unveiled Audience Predict, a new content analytics tool that forecasts the potential future performance of entertainment programming.
Audience Predict draws on Gracenote content metadata, Nielsen audience measurement data and advanced machine learning technology to provide content distributors and owners with predictive insights to help maximize their return on programming investments, the company said.
Audience Predict joins Inclusion Analytics in Gracenote’s new Content Analytics suite of offerings designed to help companies better understand what to produce, whom to cast and where to place programming to maximize audience reach and return on investment, Gracenote said.
[Check Out More Products at Radio World’s Products Section]
“The media ecosystem primarily associates Gracenote with advanced search and content discovery enabling TV providers to connect viewers to programming, but our industry-leading entertainment metadata and IDs have equally strong applications powering new analytics which inform smarter business decisions,” said Simon Adams, Gracenote chief product officer.
“By helping the content community see into the future around program performance today, we’re helping them solve one of the most vexing issues they face — distribution complexity. This expands our larger Content Analytics offerings which help the entire media industry make more informed decisions,” Adams said.
Audience Predict analyzes relationships between streaming service or network distribution outlets and the anticipated potential program performance utilizing years of proprietary Nielsen viewership data, the company said.
The solution forecasts potential audience size, composition, reach, and viewing minutes under different distribution scenarios by considering program genre and drop patterns for streaming content or airdate, airtime and lead-in for linear content. Using machine learning, the model will iteratively improve and can be trained to output new program performance metrics based on customer needs.
In addition, Gracenote said Audience Predict can help content creators and owners identify the most potentially advantageous streaming platforms or networks for their content and develop compelling program packages for target buyers. The solution enables data-driven decision-making on program acquisitions, renewals or cancellations for streaming and linear content distributors, forecasting which shows have the potential to draw the largest overall audience or best target segments.
Submit business announcements to radioworld@futurenet.com.
The post Nielsen’s Gracenote Launches New Audience Prediction Tool appeared first on Radio World.
NEW YORK — Hearst Television‘s Senior Director of Finance, based at the company’s New York City headquarters, has been promoted to Vice President.
Earning the new role: a 31-year finance veteran at Hearst Television.
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Under a motion approved Dec. 7 by the Council of States, the upper house of the Swiss bicameral legislature, FM stations would be allowed to operate in the country until at least 90 percent of all radio listening in the country happens digitally via DAB+ or webcasting. The proposal must still be approved by the National Council before it is considered by the Swiss executive branch.
Currently, all FM licenses in the European nation are scheduled to expire at the end of 2024 by which time stations are expected to have completed the transition to DAB+. Between now and then, FM stations can voluntarily shutter their analog operations.
In August, Swiss media regulator BAKOM set Dec. 31, 2024, as the FM shutoff date for the country. The regulator had targeted an earlier date for the complete switchover to DAB+, but stations in the French-speaking portion of the country were not as far along with the transition as their counterparts in the German- and Italian-speaking cantons.
[Previously: “Swiss FM Shutdown Reverts to Original 2024 Date”]
According to a report in the German-language Klein Report, the motion was proposed by Ruedi Noser, an FDP.The Liberals party councilor from Zürich. Noser has long been skeptical of the push to move broadcasters from FM to DAB.
The report notes that even if the 90-percent threshold is approved by the National Council (the Swiss lower house) and the Federal Council, it may not mean much of a reprieve for FM radio in Switzerland. The latest consumer survey by researcher Gfk Switzerland found that about 88 percent of Swiss radio listening happens via digital platforms.
In making the proposal, Noser also asked the Federal Council, the executive branch of the Swiss government, to investigate whether or not DAB+ was an “outdated” standard, comparing to internet radio and mobile streaming services.
“I don’t know whether you have already noticed that practically everything that comes to market today is attached to the Internet. The DAB standard is not an internet standard,” said Noser. “The DAB standard is a separate technical standard for radio — nothing else. Maybe at some point we will have to discuss switching off DAB.”
Comment on this or any article. Email radioworld@futurenet.com.
The post Swiss lawmakers consider FM shutoff deadline appeared first on Radio World.
When it comes to hot topics in the video entertainment world, SVOD is perhaps tops.
For 2022, Deloitte predicts that with U.S. and global streaming services continuing to expand, the amplified competition “is creating abundant consumer choice and accelerating churn.” As a result, Deloitte predicts that in 2022 at least 150 million SVOD paid subscriptions will be canceled worldwide, with churn rates of up to 30% per market. Is this an opportunity for over-the-air TV?
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A “deluge’ of ads from expanded legalized sports betting and the return of midterm political ad spending in 2022 are expected to aid U.S. broadcasters’ rebound from the pandemic.
That’s the key conclusion from S&P Global Market Intelligence Senior Research Analyst Justin Nielson, who works in the Kagan arm.
Just how rich will spending in the 2022 midterm elections be? And, is legalized sports betting truly the dollar magnet companies such as Audacy perceive it to be?
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